Reputation Archive
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![It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently. – Warren Buffet The Royal Commission (RC) […]](https://www.amweek.com.au/wp-content/uploads/2018/04/Talking-points-200x110.jpg "RC talking points for independent and non-aligned financial planners")
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RC talking points for independent and non-aligned financial planners
Posted on 27 April, 2018It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently. – Warren Buffet The Royal Commission (RC) […] -
![Once upon a time it was good to put a website address on your stationery. That was website marketing as we knew it. It made you look modern. If people […]](https://www.amweek.com.au/wp-content/uploads/2018/04/Website-Marketing-200x110.jpg "Website marketing isn’t set and forget")
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Website marketing isn’t set and forget
Posted on 10 April, 2018Once upon a time it was good to put a website address on your stationery. That was website marketing as we knew it. It made you look modern. If people […] -
![Google has just made a change to the way your website appears in their Chrome browser. The other web browsing apps like Safari, FireFox and Microsoft Edge are likely to […]](https://www.amweek.com.au/wp-content/uploads/2017/10/Not-secure-example-200x110.jpg "Marketing Alert: Google’s Security Change and Your Website")
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Marketing Alert: Google’s Security Change and Your Website
Posted on 31 October, 2017Google has just made a change to the way your website appears in their Chrome browser. The other web browsing apps like Safari, FireFox and Microsoft Edge are likely to […] -
![What does the future of advice look like? A part of marketing is to see what markets might look like in the future and ready your business for those eventualities. […]](https://www.amweek.com.au/wp-content/uploads/2014/04/Advice-marketing-200x110.png "XY Advisers Outline the Future of Advice")
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XY Advisers Outline the Future of Advice
Posted on 11 January, 2017What does the future of advice look like? A part of marketing is to see what markets might look like in the future and ready your business for those eventualities. […] -
![So how different is your business really from your competitors? Surely there are different staff that work in your business, so that’s one difference. What else is different? I ask […]](https://www.amweek.com.au/wp-content/uploads/2016/11/8182300072_d76ff0a093-200x110.jpg "4 ways to stand-out from the crowd and win new clients")
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4 ways to stand-out from the crowd and win new clients
Posted on 8 November, 2016So how different is your business really from your competitors? Surely there are different staff that work in your business, so that’s one difference. What else is different? I ask […] -
![Without a doubt there has been a large marketing spend over recent years for many professional advice firms to re-develop their websites and integrate social media into their marketing activity. […]](https://www.amweek.com.au/wp-content/uploads/2015/08/Smart-phone-social-media-200x110.jpg "How free is social media as a marketing tool?")
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How free is social media as a marketing tool?
Posted on 25 August, 2015Without a doubt there has been a large marketing spend over recent years for many professional advice firms to re-develop their websites and integrate social media into their marketing activity. […] -
![If you were like me, you grew up knowing only one kind of milk. It was called milk – there was no confusion about what you were going to get. […]](https://www.amweek.com.au/wp-content/uploads/2015/01/milk-200x110.jpg "What financial advisers can learn from milk producers")
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What financial advisers can learn from milk producers
Posted on 14 January, 2015If you were like me, you grew up knowing only one kind of milk. It was called milk – there was no confusion about what you were going to get. […] -
![If you make the decision to give a gift to clients over Christmas it’s important to spend some time thinking about the gift. We’ve all received gifts at some point […]](https://www.amweek.com.au/wp-content/uploads/2012/12/client-christmas-gifts-200x110.jpg "Selecting The Right Christmas Gift For Valued Clients")
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Selecting The Right Christmas Gift For Valued Clients
Posted on 4 December, 2014If you make the decision to give a gift to clients over Christmas it’s important to spend some time thinking about the gift. We’ve all received gifts at some point […] -
![Web marketing that works – it’s something every business owner wants and it’s the title of a new book by Adam Franklin and Toby Jenkins. Now before I continue with […]](https://www.amweek.com.au/wp-content/uploads/2014/06/Web-marketing-200x110.png "Web marketing that works")
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Web marketing that works
Posted on 10 June, 2014Web marketing that works – it’s something every business owner wants and it’s the title of a new book by Adam Franklin and Toby Jenkins. Now before I continue with […] -
![I think the answer is yes, you should remember a client birthday. Why? Well, it would really be a short blog article if the answer was no. More importantly, in the […]](https://www.amweek.com.au/wp-content/uploads/2013/09/Birthday-cake-200x110.jpg "Should I remember a client birthday?")
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Should I remember a client birthday?
Posted on 18 September, 2013I think the answer is yes, you should remember a client birthday. Why? Well, it would really be a short blog article if the answer was no. More importantly, in the […]