Meet Peter Bowman
Peter Bowman is a Private Marketing Consultant, Author and Founder of Adviser Marketing Week.
– Advice and wealth marketing leadership
– Extensive experience in advice and wealth marketing
– Highly qualified and CPM
– Implementation and results driven
Peter has been working in financial services marketing since 2001, commencing his marketing career with Monitor Money Corporation, Australia’s first fee for service financial planning business. Since then, he has worked for independently owned and institutionally owned advisory and investment groups, heading up marketing and communications.
In 2013 Peter founded Adviser Marketing Week, a boutique marketing consultancy servicing financial planners and professional service providers with bespoke and full-service marketing solutions for their firms. Today, Peter is a reliable and trusted source of knowledge for his clients and has worked on a variety of marketing and communications challenges and opportunities.
Peter is also the author of Service 7 (Publisher, Short Stop Press), a book written specifically for Australian Financial Planners and other professional service providers to help deliver experiences clients will love. He is currently working on his second book.
“I enjoy working with advice providers to help them create, build and develop the businesses they want to. Marketing might best be described as the ability to meet the needs, wants and desires of your clients better than anyone else and profitably. To me, service marketing delivers when great communication meets great service design” says Peter.
Peter’s experience extends over a number of areas including reputation development and management, brand management, campaign management and business development, client communications, events, service design and delivery and customer service. Peter can also deliver customised seminars, workshops and conference presentations.
Peter is a Certified Practicing Marketer, which is the recognised designation of The Australian Marketing Institute. Peter also holds a Bachelor of Business (Marketing/Human Resource Management) and a Bachelor of Business (Honours Class 1). Peter has been a judge in the Australian Marketing Institute’s Marketing Excellence Awards. Peter also maintains his skills through ongoing professional development, just like his advice clients do.
Despite being one of Australia’s leading financial advice marketing voices, Peter remains very down to earth and genuinely cares about helping clients market their businesses for success. He has a relaxed and caring approach and is results focused.
If you’d like to see how Peter can work for your business, please call him on 0417 437 782 or use this contact form.