Customer service is what happens in between the good advice you give to clients.
It’s the day to day stuff every advice business, including yours has to manage. Do phone calls get answered promptly? Do e-mails get replied on the same day? Are your reception and meeting rooms friendly and presentable?
You can have the best advice in the world, but it won’t matter if your business delivers poor service.
At Adviser Marketing Week, we can help you:
- Client research, satisfaction or exit surveys
- Workshop with your management / staff to create a service charter
- Train your staff on good customer service practices
- Bring forward your commitment to service in your client communications. Clients should know you care about the day to day stuff, just as much as the advice.
Customer service is like trying to brush your teeth without a toothbrush. It’s only when you go to brush your teeth you realise you need it. And when you can’t find it, it’s also probably going to leave a bad taste in your mouth until you find it. The same will be the experience for your clients if you don’t keep your service in order and make it a part of your ongoing staff conversations.
To talk to us about your customer service challenges and opportunities, contact us.