Blog Archives
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![Until now, Service 7 (A book about professional service marketing) has been released in Australia only as a paperback. We are pleased to let readers of AM WEEK know that […]](https://www.amweek.com.au/wp-content/uploads/2013/10/Service-7-Book-Cover-ebook-2-200x110.jpg "Service 7 – A new e-book on professional service marketing")
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Service 7 – A new e-book on professional service marketing
Posted on 1 June, 2014Until now, Service 7 (A book about professional service marketing) has been released in Australia only as a paperback. We are pleased to let readers of AM WEEK know that […] -
![There has hardly been a 6pm news bulletin over this past fortnight where speculation about the upcoming budget hasn’t been featured – including those comments from the Treasurer that the retirement age […]](https://www.amweek.com.au/wp-content/uploads/2014/04/Advice-marketing-200x110.png "Retirement at age 70 – Why isn’t anyone talking about the advice marketing opportunity?")
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Retirement at age 70 – Why isn’t anyone talking about the advice marketing opportunity?
Posted on 28 April, 2014There has hardly been a 6pm news bulletin over this past fortnight where speculation about the upcoming budget hasn’t been featured – including those comments from the Treasurer that the retirement age […] -
![I recently had a concern with Qantas following a flight from Melbourne to Sydney and thought I would share my thoughts through their website. I decided to visit their website instead of […]](https://www.amweek.com.au/wp-content/uploads/2014/02/customer-service-200x110.jpg "Don’t follow the flying kangaroo with your own customer service")
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Don’t follow the flying kangaroo with your own customer service
Posted on 27 February, 2014I recently had a concern with Qantas following a flight from Melbourne to Sydney and thought I would share my thoughts through their website. I decided to visit their website instead of […] -
![Over the Christmas break I found some reading time to take a look at Intentionomics® by David Penglase. For those of you in Australia, you may certainly recognise David from […]](https://www.amweek.com.au/wp-content/uploads/2014/01/Happy-new-year-from-AM-WEEK-200x110.jpg "Starting the year with the right intentions")
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Starting the year with the right intentions
Posted on 9 January, 2014Over the Christmas break I found some reading time to take a look at Intentionomics® by David Penglase. For those of you in Australia, you may certainly recognise David from […] -
![I think the answer is yes, you should remember a client birthday. Why? Well, it would really be a short blog article if the answer was no. More importantly, in the […]](https://www.amweek.com.au/wp-content/uploads/2013/09/Birthday-cake-200x110.jpg "Should I remember a client birthday?")
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Should I remember a client birthday?
Posted on 18 September, 2013I think the answer is yes, you should remember a client birthday. Why? Well, it would really be a short blog article if the answer was no. More importantly, in the […] -
![Service 7 is a new book for service professionals who want better marketing outcomes. You work closely with clients and they expect you to deliver them the results they are […]](https://www.amweek.com.au/wp-content/uploads/2012/11/Service-7-Book-Cover-in-Store-200x110.jpg "Service 7 – A new book on professional service marketing")
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Service 7 – A new book on professional service marketing
Posted on 18 August, 2013Service 7 is a new book for service professionals who want better marketing outcomes. You work closely with clients and they expect you to deliver them the results they are […] -
![Most professional advice businesses and principals at some time or another are asked to help out with charitable causes and many do, seeing it as ‘goodwill’ and ‘the opportunity to […]](https://www.amweek.com.au/wp-content/uploads/2013/08/A-just-cause-200x110.jpg "A just cause – Cause related marketing")
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A just cause – Cause related marketing
Posted on 9 August, 2013Most professional advice businesses and principals at some time or another are asked to help out with charitable causes and many do, seeing it as ‘goodwill’ and ‘the opportunity to […] -
![Most professionals have joined LinkedIn. It’s a very ‘safe’ social media channel largely because of the audience you find there. It is where professionals can connect with their business partners, […]](https://www.amweek.com.au/wp-content/uploads/2013/07/you-are-media-200x110.jpg "Should I add social media into my service marketing plan?")
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Should I add social media into my service marketing plan?
Posted on 11 July, 2013Most professionals have joined LinkedIn. It’s a very ‘safe’ social media channel largely because of the audience you find there. It is where professionals can connect with their business partners, […] -
![Can you be an opinion leader? Standing in front of a group of reporters from newspapers, radio and television is a confronting thought for many advisers and executives. Yet for […]](https://www.amweek.com.au/wp-content/uploads/2013/06/opinionleader-200x110.png "Who wants to be an opinion leader?")
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Who wants to be an opinion leader?
Posted on 13 June, 2013Can you be an opinion leader? Standing in front of a group of reporters from newspapers, radio and television is a confronting thought for many advisers and executives. Yet for […] -
![It’s that time of year again when many of your personal clients should start thinking about their end of year tax matters – June 30. So are you going let […]](https://www.amweek.com.au/wp-content/uploads/2013/05/Accountant-service-help-200x110.jpg "The one action all Accountants should take before June 30")
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The one action all Accountants should take before June 30
Posted on 19 May, 2013It’s that time of year again when many of your personal clients should start thinking about their end of year tax matters – June 30. So are you going let […]